Our history and our engagement.

We are Alexis and Elena, two personalities who are full of imagination but above all passionate about French craftsmanship. It’s the story of a dream come true and the result of hard work.

We believe that the field of ready-to-wear must be reinvented in a responsible and above all sustainable manner, which is what prompted us to carry out this wonderful project.

We are young designers from Hauts-de-France, a bit perfectionist and committed to ethical fashion. For us, ethical clothing is above all, parts made in good conditions!

Our MONSIEUR LOUTRE collections offer men's clothing that is as elegant and refined as it is durable. This is what we banked on.

It is for this reason that we have chosen to move towards eco-responsible materials and thus be able to limit the environmental impact as much as possible.

Consuming better starts with getting quality clothes, but not only that, it is also a matter of knowing where your garment is manufactured and the route it has taken to reach its destination in your locker room.

For you, we have imagined a thought-out production of superior quality. Produce timeless pieces and in reasonable quantities.

The choice of our materials, the labels of our fabrics, the entirely French and local production as well as the precious know-how of our workshops make each piece of our collection unique.

By choosing to collaborate exclusively with our French partner workshops, we wanted to contribute at our level to the preservation of local employment and we proudly support the unique know-how of French craftsmanship.

MONSIEUR LOUTRE was primarily thought out of our love for nature and biodiversity.

Our logo was chosen for the otter and we simply made it masculine! The otter is an animal that we are particularly fond of.
It is the symbol of water and the Earth, so it echoes the preservation of the environment.

It is a protected but endangered species. It is gradually threatened by the numerous environmental damages caused in part by the industry in general and in particular that of the textile industry.

The textile industry is the second most polluting industry in the world, so the environmental and societal bill is very heavy. Since the 1990s, fast fashion has installed an accelerated pace of collections, thus increasing the marketing of clothing at ever lower prices, pushing us to "consume" more and more products.

These are manufactured in factories located in developing countries where the exploitation of workers with children cannot leave us indifferent.

These industries mass produce abroad to reduce their manufacturing costs, but use innumerable amounts of water and pesticides in their production.
This considerably pollutes the water, the air and our soil. They also emit greenhouse gases which contribute to global warming.

Little by little, a lasting awareness is emerging. Today the fashion industry must rise to the challenge of reinventing itself if it is to survive.

The "green revolution" is underway and the ecological behavior of consumers is indicative of their concern for the environment.

We know that it is essential to consume better and of better quality to participate in the protection of biodiversity and the preservation of our planet. So… it's up to us!

 
 

MONSIEUR LOUTRE was primarily thought out of our love for nature and biodiversity.

Our logo was chosen for the otter and we simply made it masculine! The otter is an animal that we are particularly fond of.
It is the symbol of water and the Earth, so it echoes the preservation of the environment.

It is a protected but endangered species. It is gradually threatened by the numerous environmental damages caused in part by the industry in general and in particular that of the textile industry.

The textile industry is the second most polluting industry in the world, so the environmental and societal bill is very heavy. Since the 1990s, fast fashion has installed an accelerated pace of collections, thus increasing the marketing of clothing at ever lower prices, pushing us to "consume" more and more products.

These are manufactured in factories located in developing countries where the exploitation of workers with children cannot leave us indifferent.

These industries mass produce abroad to reduce their manufacturing costs, but use innumerable amounts of water and pesticides in their production.
This considerably pollutes the water, the air and our soil. They also emit greenhouse gases which contribute to global warming.

Little by little, a lasting awareness is emerging. Today the fashion industry must rise to the challenge of reinventing itself if it is to survive.

The "green revolution" is underway and the ecological behavior of consumers is indicative of their concern for the environment.

We know that it is essential to consume better and of better quality to participate in the protection of biodiversity and the preservation of our planet. So… it's up to us!

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